About
I’m Michael C Pitts
My story starts with my parents, who were entrepreneurs before it was cool. Growing up, I bounced between their contrasting businesses – a construction site and a hair salon. While I didn’t fully understand their path, their independent spirit instilled a love for learning and building something on my own.
Formal education wasn’t a priority in my household, but a thirst for knowledge drove me to libraries (remember those?) to devour information. This unconventional upbringing gave me a unique perspective on entrepreneurship.
Despite good grades, I found myself unfulfilled in high school and college. Early jobs felt like dead ends, lacking challenge and purpose.
A chance encounter led me to a career-defining moment: corporate sales. While financially successful, it left me yearning for something more.
Background
Culture
Then came a book – “Think and Grow Rich” – and an MLM opportunity that focused on online marketing. These combined forces sparked a passion for the complex, ever-evolving world of digital marketing.
It wasn’t a straight path. Through trial and error, I translated my sales experience to the online realm, eventually launching my own marketing company.
My ideal environment is one where collaboration leads to growth. I thrive on helping businesses strengthen themselves by attracting the right clientele. This drive stems from witnessing the struggles of passionate individuals with incredible offerings who lack the marketing know-how to reach their full potential.
Education
While my formal education includes an internet marketing degree, the real learning came from experience. I’ve become obsessed with every aspect of marketing, psychology, and human behavior to understand what truly motivates people.
The constant evolution of the digital landscape fuels my desire to stay ahead of the curve, constantly learning and refining my strategies.
This journey is far from over, and I’m eager to connect with others facing similar marketing challenges.
Expertises
CRM
Don’t let valuable customer data sit unused! I leverage CRM systems to unify your marketing efforts. By analyzing customer interactions and preferences, I build personalized experiences that nurture leads, boost engagement, and drive customer loyalty. This translates to increased lifetime value and stronger relationships with your customer base. Let’s unlock the power of your CRM data to create a seamless customer journey.
Strategy
Data is king, but insights are the crown. I go beyond the numbers to craft data-driven marketing strategies that deliver real results. By analyzing market trends, customer behavior, and competitor activity, I identify your ideal customers and develop targeted campaigns to attract them. Whether it’s brand awareness, lead generation, or driving sales, I create a comprehensive strategy that aligns with your overall business goals.
Marketing
Gone are the days of generic marketing messages. I create engaging and targeted marketing campaigns across all channels to reach the right audience at the right time. From social media and email marketing to content creation and paid advertising, I utilize a multi-pronged approach to capture attention, generate qualified leads, and convert them into loyal customers. My goal is to tell your brand story in a compelling way that resonates with your target market.
Branding
Your brand is more than just a logo. It’s the personality of your business, the promise you make to your customers. I develop powerful brands that resonate with your target audience and differentiate you from the competition. I help you define your brand values, messaging, and visual identity to create a cohesive and memorable experience across all touchpoints. A strong brand fosters trust, loyalty, and advocacy, leading to sustainable growth for your business.
Social
Youtube
Have a project in mind?
If you have a great idea, reach out to me. Whether it is a small or big project, I will listen first and get back to you with a plan.